Saturday, October 25, 2008
Using Celebrities in a Macy's Commercial in order to make it popular for the public to shop there.
Video Analysis:
This video demonstrates popular celebrites being used in a Macy's commercial in order to increase the store's popularity and to attract customers. The celebrities seen in this commercial are all helping decorate the store for the holiday season and seem to bring a warmth to the store.
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1 comment:
This ad really brings the warm holiday feeling in you. The colors, the decorations, the holiday cookies off cource say a lot but I think by bringing lots of celebrities together, Macy is trying to convey that they have something for everyone here regardless of taste and preference.
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